Imagine if the bank offered to cut you a check that boosted your profits by 15%. A bonus that size is welcome at any time, but especially now. With COVID-19 closures making it even more difficult for restaurants to protect their bottom line and keep staff employed, finding ways to make the most of …
Nowadays, influencer marketing is the key to success for generating revenue as a business. Restaurants are no exception to this. In the hospitality industry, it’s essential for restaurants to get as many customers as possible through advertising or word-of-mouth. Restaurant bloggers and influencers …
We all want to get back to "normal," whatever that means now. Honestly, "normal" wasn't very normal in the first place so, let's look at this as a reset. This time around, there's an your opportunity to do things better than you did before. As the bills pile up and the PPP money runs low, you'll …
If you were tired of hearing the word "unprecedented" in the early stages of the pandemic, get used to it. As we trundle into a reopen and tentatively feel out the new landscape, "uncertain" might become the next COVID buzzword. Restaurant operators, staff, and guests feel it in full measure, a …
The U.S. grapples with the COVID-19 outbreak well into the year, and many states have (tentatively) begun reopening public spaces. Almost everyone is discovering that dining-in has become a much different experience than it was in early 2020! Fortunately, some smart maneuvering can help restaurants …
Omnichannel strategies are the gold standard in marketing. Some believe this strategy only applies to eCommerce brands, but the reality is a bit broader. Since the restaurant industry doesn't operate quite the same as that of typical retail, operators may overlook the value that omnichannel …
